The visual identity Avaville, a design webshop for children, was created from Nanna and Martin's wishes that it shouldn’t be too sweet and girlish. A visual identity that appeals both to boys and girls.
And the brand identity and logo should embrace both quality, pure aesthetics and a minimalist style. Therefore I drew a logo that combines the letter A and V, had some ville in it (village in french) and was minimal  in the design. A logo that can be remodeled into animals, mountains, christmas tree and more.

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